P107
Globalization, localization, glocalization and popular culture

Convenors:
Ching-fang Chang (The University of Hong Kong)
Shih Ying Lin (Kun Shan Univesrity)
Location:
304
Start time:
16 May, 2014 at 15:30
Session slots:
2

Short abstract:

This panel intends to provide a platform bringing all discussion to look at all manifestations of cultural globalization, localization, and glocalization from different angles through investigating the production, distribution, and the consumption of popular culture (or subculture).

Long abstract:

As a term, "globalization" has basically been mentioned everywhere to describe many worldwide and complex phenomena. While in academia, there has been a constant debate argues whether cultural globalization positively brings integration and communication across national borders, or it causes the dominant mainstream/popular culture to accelerate the destruction of multi-cultural identities. Face the threat, localizationist begin to assert the necessity of discovering local needs primarily and in order to adapt the product to it. Glocalization has been established aiming to dissolve the dispute between globalization and localization. Following the concept, the new trend has been formed and promoted 〝think globally, act locally". This panel intends to provide a platform bringing all discussion to look at all manifestations of cultural globalization, localization, and glocalization from different angles through investigating the production, distribution, and the consumption of popular culture (or subculture).